Seven Things to Know Before Launching a New Business

You have a business idea that you think will catapult you into the club of billionaires. You are eager to start on your own but cannot figure out where to begin. A good news is that the process of setting up a successful business is not difficult. You can divide it into seven easy steps: Start out with asking yourself if your idea will make a sound business in the long run. There are many young men and women who wasted their energy and money...

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How Business Blogs can help you Engage with your Customers

Even though the heydays of blogging are behind us, businesses still have a lot to gain from publishing regularly on their websites or blogs. Here are the top tree reasons businesses should blog: Blogs Drive Traffic to Your Website There are several ways to bring more people to your website. You can pay an exorbitant amount on email lists, you can purchase ads on search engines, or you can use any of the black hat (illegal) techniques....

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Importance of Cultivating Customer Relationships

“The customer is always right.” has become the slogan of salespeople in industries as varied as newspaper selling and billion-dollar military contracts. Customer first policy has many benefits. A happy customer is more than a generous patron. They are more likely to recommend your business to their friends, relatives and acquaintances and keep on giving your their business for years. Unsurprisingly a new generation of marketeers is investing...

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Importance of Social Media to Enhance your Audience

While some entrepreneurs are hailing social media as the next big thing, others are still sitting on the fence and waiting for this fad to pass by. A third category wants to take a practical advantage of this medium while they can. A Hubspot report claims 92 percent marketeers confessed in 2014 that social media was vital for their business. Four out of five indicated they would increase the efforts they put into social media to increase traffic...

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